Established 1981 · Tokyo, Japan

Consumer Research & Fieldwork in Japan

Japan Research Consultants Co., Ltd. (JRC) is an independent marketing research company supporting Japanese and international clients with consumer research, respondent recruitment and fieldwork in Japan.

Tokyo Metropolitan AreaJapanese / English SupportConsumer Research

About JRC

Independent marketing research since 1981

JRC was founded in 1981 by Hiroshi Aoyama and has provided marketing research services in Japan ever since. Our primary focus is consumer research, and we support projects in Japanese and English.

Our main fieldwork base is the Tokyo Metropolitan Area. For projects in other regions of Japan, we work with freelance recruiters, interviewers and local research partners according to the location, target audience and requirements of each project.

Hiroshi Aoyama, President of Japan Research Consultants

Hiroshi Aoyama

Founder & President

Japan Research Consultants Co., Ltd.

Research Services

Flexible support by project

JRC can support individual stages of a project or coordinate multiple parts of the research process, depending on project requirements.

Qualitative Research

Focus Group Interviews (FGI)In-depth Interviews (IDI)In-home InterviewsOnline InterviewsLaddering

Support can include respondent recruitment, scheduling, fieldwork coordination and interviewing.

Consumer & Product Testing

Central Location Tests (CLT)Home Use Tests (HUT)Product TestsConcept Tests

JRC has extensive experience in consumer research involving cosmetics, beauty and personal care, food, beverages and other consumer products.

Recruitment & Fieldwork

Respondent RecruitmentFieldwork CoordinationInterview Coordination

We assemble fieldwork teams from our network of experienced freelance recruiters and interviewers according to each project's target and location.

Research Support

Open-ended Response CodingData AnalysisReportingJapanese–English Translation

For projects conducted by JRC, support can include open-ended response coding, data analysis and reporting. Translation of research materials and project documentation is also available as a standalone service.

Research in Japan

Local coordination for overseas projects

JRC supports overseas research companies and clients conducting consumer research in Japan. We can assist with local respondent recruitment, fieldwork preparation and coordination, interviews and product testing, with project communication and support available in English.

Our primary fieldwork area is the Tokyo Metropolitan Area, with projects in other regions arranged through our network when required.

JRC fieldwork coverage in Japan

Fieldwork coverage is arranged according to project requirements and local availability.

Areas of Experience

Selected consumer sectors

Our work has included research with both consumers and beauty professionals.

Cosmetics & Beauty
Personal Care & Toiletries
Food & Beverages
Consumer Products

Company & Contact

Japan Research Consultants Co., Ltd.
株式会社ジャパンリサーチコンサルタント

  • PresidentHiroshi Aoyama
  • Established1981
  • AddressSea Maison Oji-Kamiya 502, 5-5-3 Oji, Kita-ku, Tokyo 114-0002, Japan
  • Tel+81-3-6381-9505
  • Fax+81-3-6381-9506
  • Emailhiroaoyama@jrccl.com
    irina@jrccl.com